3UK has reported that INQ1 users are, in the words of Mobile Entertainment, ‘over-indexing’ in regard to data usage on the handset.
This above average activity sees 65% of users making the most of Facebook, the majority accessing it at least one a day. It isn’t just Facebook either, with the other social networking services available on the INQ1 performing well too, “30 per cent regularly use email, 19 per cent use Skype and 50 per cent use Windows Live Messenger (3-4 times the 3UK average).”
Marc Allera, 3’s sales and marketing director, said of the figures, “If an internet communication service is well designed, always on, and simple to use then the take-up potential on mobile is huge. […] The INQ team has very successfully addressed this.â€
Mobile News has more on this from both Allera and INQ chief executive Frank Meehan.
Tags: Facebook, Frank Meehan, INQ, INQ1, marc allera, mobile entertainment, mobile news






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