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Terminate the rate discussion continues…

Written by sam, 21 May, 2009Terminate the Rate

Another day, and plenty more conversation around 3’s Terminate the Rate campaign, which by all accounts seems to have taken a number of people by storm.

Theregister.co.uk have put together a full and frank discussion on all the issues combined, covering not only the ins and outs of the issue, but a number of quotes from 3’s head of the UK, Kevin Russell, who brought up the ‘unbelievable’ amount of legal authority and PR mobilized by the Big Four.

Mirror.co.uk had their voice heard too, advisingdon’t expect every network to get on board with BT and 3’s vision, but if it sounds like something you’d like to see happen, you can register your support right now at Terminatetherate.org.”

To round up, t3.com ask the questionWill other networks adopt their Terminate The Rate idealogy? Time will tell, but somehow we think networks value profits over anything else, especially in these current financial climes.” We shall see, we shall see!

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